{"id":2,"date":"2022-03-14T21:07:10","date_gmt":"2022-03-15T00:07:10","guid":{"rendered":"https:\/\/jbuild.mightydv.com\/emotivate\/?page_id=2"},"modified":"2024-06-20T20:03:31","modified_gmt":"2024-06-20T12:03:31","slug":"home","status":"publish","type":"page","link":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","title":{"rendered":"Home"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section el_class=&#8221;no-margin&#8221;][vc_row][vc_column]<div class=\"banner_home\">\n\n    <img decoding=\"async\" src=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/themes\/emotivate\/images\/i1.png\" class=\"i1\">\n    <img decoding=\"async\" src=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/themes\/emotivate\/images\/i2.png\" class=\"i2\">\n    <img decoding=\"async\" src=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/themes\/emotivate\/images\/i3.png\" class=\"i3\">\n    <img decoding=\"async\" src=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/themes\/emotivate\/images\/i4.png\" class=\"i4\">\n\n\n    <h1>Brainpower to <strong>power brands<\/strong><\/h1>\n\n    <h2>In a world that&#039;s ever more complex, more time pressured, more demanding, could you do with more?<\/h2>\n    <svg width=\"40\" height=\"17\" viewBox=\"0 0 40 17\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M-0.18457 1.36218L1.04492 -0.215271L19.9393 14.5113L38.969 0.204264L40.1709 1.80286L19.9174 17.0299L-0.18457 1.36218Z\" fill=\"white\"\/><\/svg>\n\n    <\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1713653856249{background: #c1c1c1 url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bg3-scaled.jpg?id=119) !important;}&#8221; el_id=&#8221;about-us&#8221;][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"wrap\" style=\"text-align: center;\">MORE INSIGHT<\/h3>\n<p style=\"text-align: center;\">We are a crack team of healthcare specialists with the experience and expertise to deeply understand your and your customers\u2019 needs.<\/p>\n<p style=\"text-align: center;\">A well-oiled machine powered by senior people who combine common sense and not-so-common smarts to efficiently navigate your process, delivering innovative ideas while getting the basics right.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"wrap\" style=\"text-align: center;\">MORE RESPONSIVENESS<\/h3>\n<p style=\"text-align: center;\">We prioritise agile, flexible process, tailored to you, not us. No lightweights. No unnecessary complexity. No constant churn of people on your brand.<\/p>\n<p style=\"text-align: center;\">Importantly, we don\u2019t bait and switch. The people you see are the people who do the work. And writing isn\u2019t farmed out to freelancers. Our writers are all client-facing and know your brand top to bottom. And you\u2019ll always be our priority, as we never chase new business at the expense of existing clients.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3 class=\"wrap\" style=\"text-align: center;\">MORE IMPACT<\/h3>\n<p style=\"text-align: center;\">We don\u2019t aim to just meet your expectations; we intend to exceed them.<\/p>\n<p style=\"text-align: center;\">That\u2019s the point.<\/p>\n<p style=\"text-align: center;\">We can, because we\u2019re senior people who do the do, from powerful strategic and creative ideas to excellent execution. For your success.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section parallax=&#8221;content-moving&#8221; parallax_image=&#8221;123&#8243; el_class=&#8221;cta&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">OUR PEOPLE WOULD LOVE TO MEET YOUR PEOPLE<\/h2>\n<p>[\/vc_column_text]<div class=\"bt justify-content-center\">\n            <a class=\"color-white\" href=\"#contact\" target=\"_self\" title=\"Click here to get in touch\">Click here to get in touch<\/a>\n        <\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1713572196970{background-image: url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bg-pill.jpg?id=127) !important;}&#8221; el_id=&#8221;pill&#8221;][vc_row][vc_column width=&#8221;9\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">EXPERTS AT HELPING GUIDE BRANDS ACROSS THEIR LIFECYCLE<br \/>\nWHAT WE DO: THE BASICS<\/h2>\n<p style=\"text-align: center;\">Full service: product positioning, creative development, KSM development, omnichannel planning and execution, medical writing, internal comms etc.<\/p>\n<p style=\"text-align: center;\">We welcome agency partners. In this increasingly complex environment, the days of one-stop shops are over.<\/p>\n<p style=\"text-align: center;\">Independent, founded in 2009.<\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section parallax=&#8221;content-moving&#8221; parallax_image=&#8221;126&#8243; el_id=&#8221;hands&#8221;][vc_row][vc_column width=&#8221;7\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cemotivate acts not as an agency, but as a team member who happens to be a creative agency.\u201d<\/p><\/blockquote>\n<p>Senior pharma marketeer[\/vc_column_text][\/vc_column][vc_column width=&#8221;4\/12&#8243;]<div class=\"bt justify-content-center\">\n            <a class=\"color-black\" href=\"#contact\" target=\"_self\" title=\"GET IN TOUCH TODAY\">GET IN TOUCH TODAY<\/a>\n        <\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">EXCEPTIONAL TALENT EMPOWERED BY EFFICIENT PROCESS<\/h2>\n<p>[\/vc_column_text]<div class=\"wrap-team\"> <div class=\"list-team row\"><button data-fancybox=\"team\" data-src=\"#team1\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Paul3.jpg)\"><\/div>\n            <h3>Paul Andreacchio<\/h3><p>GENERAL MANAGER AND ACCOUNT DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team2\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Krimmer1.jpg)\"><\/div>\n            <h3>Dave Krimmer<\/h3><p>SENIOR COPYWRITER AND STRATEGIST<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team3\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/ANETA1.jpg)\"><\/div>\n            <h3>Aneta Refaat<\/h3><p>ACCOUNT SERVICE LEAD<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team4\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0060.jpg)\"><\/div>\n            <h3>Nathalie Garcia<\/h3><p>CREATIVE DIRECTOR AND ART DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team5\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/LOO.jpg)\"><\/div>\n            <h3>Louisa Hull<\/h3><p>STRATEGIC DIRECTION\/PROJECT LEADER<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team6\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0058.jpg)\"><\/div>\n            <h3>Adam Taor<\/h3><p>DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team7\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/06\/sam-scaled.jpg)\"><\/div>\n            <h3>Sam (Samantha) McCourt<\/h3><p>SENIOR ACCOUNT DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team8\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Dannielle1.jpg)\"><\/div>\n            <h3>Danielle Ciardi<\/h3><p>SENIOR ACCOUNT DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team9\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/KATH2.jpg)\"><\/div>\n            <h3>Katherine McGrow<\/h3><p>SENIOR COPYWRITER<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team10\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Marg1.jpg)\"><\/div>\n            <h3>Margurite Allegri<\/h3><p>SENIOR ART DIRECTOR<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team11\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Donna1.jpg)\"><\/div>\n            <h3>Donna Dunn<\/h3><p>OFFICE MANAGER<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team12\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/06\/rachel.png)\"><\/div>\n            <h3>Rachel De Weever<\/h3><p>GRAPHIC DESIGNER<\/p><\/button><button data-fancybox=\"team\" data-src=\"#team13\" class=\"single-team col-6 col-md-4 col-lg-4 col-xl-3\">\n            <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0097.jpg)\"><\/div>\n            <h3>Alana Scarf<\/h3><p>SENIOR COPYWRITER<\/p><\/button><div class=\"col-12 col-md-8 col-xl-9\">\n                    <div class=\"wpb_text_column\">\n                        <blockquote>\u201c[emotivate\u2019s] strategic ability, creativity and professionalism result in consistently excellent outcomes. Total cost transparency and good value for money complete a truly remarkable package.\u201d<\/blockquote>\n                        <p>Senior pharma marketeer<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div><\/div><div class=\"info-box\" id=\"team1\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Paul3.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Paul Andreacchio<\/h3><p>GENERAL MANAGER AND ACCOUNT DIRECTOR AT EMOTIVATE SINCE 2012<\/p><p>Before joining emotivate, I was a journalist, working at the forefront of the transition from print to digital, eventually becoming GM of a digital agency.<\/p>\n<p><em>\u201cI was Deputy Editor of Australian Doctor at 26. I produced websites for Cricket Australia, the AFL and NRL during the Internet boom, and I even wrote an advice column for CLEO.<\/p>\n<p>The rate of change in pharma now feels like the print-to-Internet boom of the late \u201890s. I lived and learned through that, so I think I can help.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team2\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Krimmer1.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Dave Krimmer<\/h3><p>SENIOR COPYWRITER AND STRATEGIST AT EMOTIVATE SINCE 2013<\/p><p>Other than helping launch more than 40 drugs across Australia and New Zealand over the past 12 years, I\u2019m also an internationally acclaimed medical scientist and hold a Masters in Marketing Strategy.<\/p>\n<p><em>\u201cI aim to help people make such good work that they\u2019re as successful within their companies, as the brands they work on are within their markets.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team3\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/ANETA1.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Aneta Refaat<\/h3><p>ACCOUNT SERVICE LEAD AT EMOTIVATE SINCE 2010<\/p><p>With 22 years\u2019 experience in healthcare advertising and countless product launches across many therapeutic areas, I have honed my skills in working closely with clients to elevate their brands and help them achieve success.<\/p>\n<p><em>\u201cI believe in fostering strong partnerships, integrating myself as a vital member of my client\u2019s team, rather than being just an external factor.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team4\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0060.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Nathalie Garcia<\/h3><p>CREATIVE DIRECTOR AND ART DIRECTOR, AT EMOTIVATE SINCE 2010<\/p><p>With 25+ years\u2019 experience in healthcare agencies, I am expert at creating new brand campaigns, and optimising existing global brands for the Australian context.<\/p>\n<p>Most importantly, I ensure your communication (internal and external) is as effective and impactful as possible. That\u2019s all your communication. Every job deserves the best. So I care as much about a technical slide deck, for example, as I do about making ad campaigns.<\/p>\n<p><em>\u201cThe nicest thing a client ever said to me was that I \u2018Deliver work that is on or beyond brief, every time\u2019. I\u2019ll take that!\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team5\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/LOO.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Louisa Hull<\/h3><p>STRATEGIC DIRECTION\/PROJECT LEADER <br \/>\r\nCO-FOUNDER OF EMOTIVATE<\/p><p>With a 1st class degree in Molecular Biology and 25 years\u2019 agency experience, I understand how to solve complex problems affecting healthcare brands.<\/p>\n<p><em>\u201cI, and the team, work to deeply understand you, the way you work, and your customers. This might sound obvious, but it\u2019s the path to long-term success.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team6\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0058.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Adam Taor<\/h3><p>DIRECTOR<\/p><p>Aside from having 30 years\u2019 agency experience, I\u2019m medically qualified, a published author and an experienced medical journalist.<\/p>\n<p><em>\u201cI\u2019m first and foremost a communicator. That means I\u2019m an advocate for your brand and your customers. Because brands with the simplest, most impactful and relevant stories win.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team7\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/06\/sam-scaled.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Sam (Samantha) McCourt<\/h3><p>SENIOR ACCOUNT DIRECTOR AT EMOTIVATE SINCE 2012<\/p><p>With over 24 years\u2019 experience in pharma, spanning roles in GP and Specialist Sales, Marketing and Training, coupled with 15 years in healthcare agencies, I have a thorough understanding of the industry.<\/p>\n<p>As a Registered Nurse specialising in Oncology, I also have useful insight into issues facing customers and patients.<\/p>\n<p><em>\u201cI pride myself on meeting deadlines and client expectations with every single job I touch. Having launched many products, I thrive on pressure and get a real kick out of delivering an exceptional product and experience for my clients, every time.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team8\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Dannielle1.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Danielle Ciardi<\/h3><p>SENIOR ACCOUNT DIRECTOR AT EMOTIVATE SINCE 2016<\/p><p>As a former rep for Pfizer, and with a long career in specialist healthcare agencies, I know the pharma industry inside out. This, plus my enormous appetite for work, ensures you get excellence in thinking and execution.<\/p>\n<p><em>\u201cYou know the saying: \u2018If you want a job done, give it to a busy person.\u2019 That\u2019s me! I get bored when I\u2019m not busy. So bring it on.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team9\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/KATH2.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Katherine McGrow<\/h3><p>SENIOR COPYWRITER AT EMOTIVATE SINCE 2009<\/p><p>My interests and background span a mixture of disciplines &#8211; 25 years as healthcare copywriter; postgraduate qualifications in journalism and psychology, and a neuroscience honours degree &#8211; which converge on the concept of connection.<\/p>\n<p><em>\u201cEffective communication is all about connection. I care about how you best connect with your customers, so we support them in the most effective way possible to prescribe your brand.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team10\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Marg1.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Margurite Allegri<\/h3><p>SENIOR ART DIRECTOR AT EMOTIVATE SINCE 2017<\/p><p>With a Bachelor of Arts in Graphic Design and over 25 years\u2019 experience, I have worked with many recognised consumer brands, ranging from fashion to FMCG, with a focus on healthcare advertising (including animal health) over the past decade.<\/p>\n<p><em>\u201cI have a passion for ideas, and design, with an artist\u2019s eye for aesthetics. My mission is to deliver creativity in everything I do.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team11\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/Donna1.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Donna Dunn<\/h3><p>OFFICE MANAGER AT EMOTIVATE SINCE 2015<\/p><p>Since my first role as a product developer at the iconic British company Boots, I have spent 25 years in marketing and branding agencies.<\/p>\n<p><em>\u201cMy aim is to work collaboratively with colleagues, customers and suppliers to ensure seamless efficiency, and to provide a friendly and professional point of contact with the business.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team12\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/06\/rachel.png)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Rachel De Weever<\/h3><p>GRAPHIC DESIGNER AT EMOTIVATE SINCE 2012<\/p><p>I specialise in bringing concepts to final production stage, and take great pride in getting artwork out accurately, on time.<\/p>\n<p><em>\u201cIt\u2019s a vital part of the job, because no matter how clever the strategy or innovative the tactic, if the execution isn\u2019t up to scratch, it costs you dearly in terms of quality and efficiency.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><div class=\"info-box\" id=\"team13\">\n            <div>\n                <div class=\"img\" style=\"background-image:url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/IMG_0097.jpg)\"><\/div>\n                <div class=\"info\">\n                    <div class=\"scroll\">\n                        <h3>Alana Scarf<\/h3><p>SENIOR COPYWRITER AT EMOTIVATE SINCE 2016<\/p><p>I have a PhD in Pharmacology and 13 years\u2019 medical writing experience.<\/p>\n<p>Aside from being an author of high impact, peer-reviewed journal articles, I have broad agency experience, writing for medical oncologists through to consumers, from accredited slide decks to advertising, from infant formulas to immune checkpoint inhibitors.<\/p>\n<p><em>\u201cI bring critical thinking to every task, to help ensure every customer interaction is targeted, meaningful and fulfils a strategic need. And, of course, medical accuracy comes as standard.\u201d<\/em><\/p>\n<\/div>\n                <\/div>\n            <\/div>\n        <\/div><\/div>[\/vc_column][\/vc_row][\/vc_section][vc_section parallax=&#8221;content-moving&#8221; parallax_image=&#8221;123&#8243; el_class=&#8221;cta&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">OUR PEOPLE WOULD LIKE TO MEET YOUR PEOPLE<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=&#8221;testimonials&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">IF YOU DON\u2019T BELIEVE US, BELIEVE OUR CLIENTS!<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cemotivate possess 3 core abilities:<\/p>\n<p>1. They are the most strategic agency I have ever worked with; i.e. they get it.<\/p>\n<p>2. They are the most creative agency I have ever worked with; i.e. they can communicate what they get with innovation.<\/p>\n<p>3. Everybody you deal with has experience; i.e. there are no juniors, and they have one flat rate. This means you get what you want the first time.\u201d<\/p><\/blockquote>\n<p>Senior pharma marketeer[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_row_inner css=&#8221;.vc_custom_1713641638730{background-image: url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bgp1.jpg?id=128) !important;}&#8221;][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cHaving worked on many global campaign developments and executions, I am easily able to state this is of the highest calibre quality, professionalism, and service I have seen.\u201d<\/p><\/blockquote>\n<p>Pharma General Manager[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][vc_row_inner][vc_column_inner][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cYou and your team have been such an amazing group to work with \u2026 I want to thank and compliment you on how much value you have brought as a business partner.\u201d<\/p><\/blockquote>\n<p>Pharma Managing Director[\/vc_column_text][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1713651721074{background-image: url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bgp2.jpg?id=129) !important;}&#8221;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cI can confidently say that this launch would not have been possible without your significant contribution to the team and the \u2026 brand.\u201d<\/p><\/blockquote>\n<p>Senior pharma marketeer[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cemotivate gave us full confidence they would be strong strategic partners with a team fully available and committed to our launch, and we have been so impressed with the level of quality and strong partnership that has developed.\u201d<\/p><\/blockquote>\n<p>Senior pharma marketeer[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201c[We have] reached the position way ahead of our goal. emotivate has been a very important part of our journey, not only for their creative and dedicated approach, but as a result of their ability and willingness to help challenge our thinking, take risks and move beyond the status quo.\u201d<\/p><\/blockquote>\n<p>Medical devices company Managing Director[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<blockquote><p>\u201cemotivate understand what it means for us to work on global brands and can adapt to meet our needs. Together we created a launch strategy and campaign that was regarded as best in world launch and then adopted globally.\u201d<\/p><\/blockquote>\n<p>Pharma marketeer[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section parallax=&#8221;content-moving&#8221; parallax_image=&#8221;123&#8243; el_class=&#8221;cta&#8221;][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h2 style=\"text-align: center;\">LET\u2019S TALK, WE\u2019D LOVE TO HEAR FROM YOU<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_section el_id=&#8221;contact&#8221;][vc_row][vc_column width=&#8221;5\/12&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<p style=\"text-align: center;\">We\u2019re here to solve your problems, to show you things you hadn\u2019t imagined, to save you time, to energise, to inspire, to engage \u2026<\/p>\n<p style=\"text-align: center;\">To do this we have to understand you and your needs.<br \/>\nAnd that begins with us listening to you.<\/p>\n<p style=\"text-align: center;\">Contact Paul Andreacchio<\/p>\n<p style=\"text-align: center;\">Office: Level 2, 6a Nelson St Annandale NSW 2038<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]\n<div class=\"wpcf7 no-js\" id=\"wpcf7-f164-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"164\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/index.php?rest_route=%2Fwp%2Fv2%2Fpages%2F2#wpcf7-f164-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"164\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.1.6\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f164-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"row\">\n<div class=\"col-12\">Your name <span class=\"wpcf7-form-control-wrap\" data-name=\"your-name\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"your-name\" \/><\/span><\/div>\n<div class=\"col-12\">Your email <span class=\"wpcf7-form-control-wrap\" data-name=\"your-email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" aria-required=\"true\" aria-invalid=\"false\" value=\"\" type=\"email\" name=\"your-email\" \/><\/span><\/div>\n<div class=\"col-12\">Your message to Paul and the team <span class=\"wpcf7-form-control-wrap\" data-name=\"msg\"><textarea cols=\"40\" rows=\"10\" maxlength=\"2000\" class=\"wpcf7-form-control wpcf7-textarea wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"msg\"><\/textarea><\/span><\/div>\n<div class=\"col-12\"><div class=\"bt\"><button type=\"submit\" class=\"color-gray\">SEND<\/button><\/div><\/div>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n[\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section el_class=&#8221;no-margin&#8221;][vc_row][vc_column][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1713653856249{background: #c1c1c1 url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bg3-scaled.jpg?id=119) !important;}&#8221; el_id=&#8221;about-us&#8221;][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;] MORE INSIGHT We are a crack team of healthcare specialists with the experience [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":97,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"class_list":["post-2","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Emotivate - Specialist Healthcare Communications<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Emotivate - Specialist Healthcare Communications\" \/>\n<meta property=\"og:description\" content=\"[vc_section el_class=&#8221;no-margin&#8221;][vc_row][vc_column][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1713653856249{background: #c1c1c1 url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bg3-scaled.jpg?id=119) !important;}&#8221; el_id=&#8221;about-us&#8221;][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;] MORE INSIGHT We are a crack team of healthcare specialists with the experience [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/\" \/>\n<meta property=\"og:site_name\" content=\"Emotivate\" \/>\n<meta property=\"article:modified_time\" content=\"2024-06-20T12:03:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/cropped-fav.png\" \/>\n\t<meta property=\"og:image:width\" content=\"512\" \/>\n\t<meta property=\"og:image:height\" content=\"512\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\",\"url\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\",\"name\":\"Emotivate - Specialist Healthcare Communications\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/cropped-fav.png\",\"datePublished\":\"2022-03-15T00:07:10+00:00\",\"dateModified\":\"2024-06-20T12:03:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#primaryimage\",\"url\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/cropped-fav.png\",\"contentUrl\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/cropped-fav.png\",\"width\":512,\"height\":512},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Home\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#website\",\"url\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\",\"name\":\"Emotivate\",\"description\":\"Specialist Healthcare Communications\",\"publisher\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#organization\",\"name\":\"Emotivate\",\"url\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/emotivate.svg\",\"contentUrl\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/wp-content\\\/uploads\\\/2024\\\/04\\\/emotivate.svg\",\"width\":233,\"height\":65,\"caption\":\"Emotivate\"},\"image\":{\"@id\":\"https:\\\/\\\/wpt-gejh.149-28-179-94.cpanel.site\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Emotivate - Specialist Healthcare Communications","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Emotivate - Specialist Healthcare Communications","og_description":"[vc_section el_class=&#8221;no-margin&#8221;][vc_row][vc_column][\/vc_column][\/vc_row][\/vc_section][vc_section css=&#8221;.vc_custom_1713653856249{background: #c1c1c1 url(https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/bg3-scaled.jpg?id=119) !important;}&#8221; el_id=&#8221;about-us&#8221;][vc_row][vc_column width=&#8221;1\/3&#8243;][vc_column_text css=&#8221;&#8221;] MORE INSIGHT We are a crack team of healthcare specialists with the experience [&hellip;]","og_url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","og_site_name":"Emotivate","article_modified_time":"2024-06-20T12:03:31+00:00","og_image":[{"width":512,"height":512,"url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/cropped-fav.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","name":"Emotivate - Specialist Healthcare Communications","isPartOf":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#website"},"primaryImageOfPage":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#primaryimage"},"image":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#primaryimage"},"thumbnailUrl":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/cropped-fav.png","datePublished":"2022-03-15T00:07:10+00:00","dateModified":"2024-06-20T12:03:31+00:00","breadcrumb":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#primaryimage","url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/cropped-fav.png","contentUrl":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/cropped-fav.png","width":512,"height":512},{"@type":"BreadcrumbList","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/"},{"@type":"ListItem","position":2,"name":"Home"}]},{"@type":"WebSite","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#website","url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","name":"Emotivate","description":"Specialist Healthcare Communications","publisher":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#organization","name":"Emotivate","url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#\/schema\/logo\/image\/","url":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/emotivate.svg","contentUrl":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/wp-content\/uploads\/2024\/04\/emotivate.svg","width":233,"height":65,"caption":"Emotivate"},"image":{"@id":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/pages\/2","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2"}],"version-history":[{"count":35,"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions"}],"predecessor-version":[{"id":208,"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/pages\/2\/revisions\/208"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=\/wp\/v2\/media\/97"}],"wp:attachment":[{"href":"https:\/\/wpt-gejh.149-28-179-94.cpanel.site\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}